JioSaavn is an Indian online music streaming service and a digital distributor of Hindi, English, Malayalam, Bengali, Kannada, Tamil, Telugu, Bhojpuri and other regional Indian music around the world. Since it was founded in 2007 as Saavn, the company has acquired rights to over 8.0 crore (80 million) music tracks in 15 languages. JioSaavn is a freemium service; basic features are free with advertisements or limitations, while additional features, such as improved streaming quality and music downloads for offline listening, are offered via paid subscriptions.
On 23 March 2018, Saavn announced merger with JioMusic in a deal worth more than $1 billion.[3] The merger was completed in December 2018, with Saavn being rebranded JioSaavn.
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Saavn was founded in 2006 as BODVOD Network and initially distributed Bollywood content in North America in a B2B offering.[5] Saavn later shifted its core focus to become a music destination for fans of Bollywood and other Indic music in 2009, re-launching its flagship product, Saavn.com, to become a B2C product. As of today, Saavn is one of the largest distributors of Bollywood and other Indian entertainment in the world.
On March 23, 2018,acquired a majority stake in Saavn. Reliance executed definitive agreements for combination of Saavn with its digital music service, JioMusic. The combined entity is valued at over US$1 billion and renamed as JioSaavn.
Products and services
JioSaavn's products are JioSaavn Pro, its music service that offers offline listening without advertisements, with improved music quality and its mobile apps, JioSaavn for Android and iOS.
Saavn also integrated a social networking feature with its music streaming service in April 2015. Saavn Social allows users to follow the profiles and playlists of their friends as well as celebrities.[7] Users can share any song, album or playlist with their friends and chat about music in real time.
Revenue model
JioSaavn's business model is based on digital advertising services (offers service with advertisements) and a subscription-based business model (JioSaavn Pro, offers ad-free and offline streaming).